Free Success Tips

How to Get Your PageRank Up Quickly

August 26, 2016 By David Perdew

Want to get your PageRank up quickly?

Most people don’t realize that your visible PageRank is very different than your real PageRank. Google tracks your real PageRank internally, but only updates the visible PageRank (the one you can see with PR checkers) a couple times a year.

So, technically, it’s impossible to speed up the timeline on your PageRank update. That said, there’s a lot you can do to immediately boost your internal PageRank and improve your rankings. This will also help give you a big jump once the next PR update rolls around.

Buy Expired Domains

One quick and easy way to get a lot of link juice to your site quickly is to buy up high PR domains, or domains with a lot of backlinks, and 301 redirect them to your site.

This technique used to work really well, but has lost some of its effectiveness in recent years as people started to overuse it.

Instead, you can use its twin sister techniques of buying old high PR sites, putting up mini sites and linking to your site from there.

Target Links You Don’t Have

Look at your link profile or use a backlink checker to see what kind of links you currently have. Try to get different kinds of links from the links you currently have.

Do you have a whole bunch of low quality, low PageRank links coming in? Then try to get a few high PageRank links.

On the other hand, if you have a few high powered links to your site already, you should try getting a bunch of lower quality links to your site instead.

Try to vary up your link profile so you cover the whole spectrum of links.

Launch a Viral Campaign

One way you can skyrocket your PageRank is through a viral linking campaign. Get your website to the front of a subreddit or get a bunch of upvotes on StumbleUpon, and the resulting links can quickly jump your PageRank by as much as two or three points.

Create some sort of controversial page that caters to the audience of an existing social bookmarking website. Write an attention-catching title and post it up. Rinse and repeat until a campaign gains traction.

Guest Blogging and Paid Blogging

Finally, you can use guest blogging and paid blogging to get in-context links to your website. It’s arguable that in-context links (links that are inside the content of another website) are valued more highly by Google than any other kind of link.

If you can get guest posting gigs, this allows you to get these coveted links for free in exchange for your time and content.

If you can’t get guest posting gigs, you can get a similar effect by using one of the many paid posting services online. Naturally, the higher the PageRank of the link, the more you’ll have to pay.

These are a few different ways of getting your PageRank up quickly. Your PageRank in Google’s eyes will go up first, then your visible PageRank will increase once Google rolls out its PageRank update.

Filed Under: Online Business Training

Cheap Places to Find Great Outsourced Work

August 26, 2016 By David Perdew

The internet has been called “the great equalizer” by many.

Work that might cost you $20 an hour in the United States, Europe or Canada could easily cost you just $2 in India. In the past, the geographical gap outweighed the price gap. The internet has changed that.

Today, with the help of the internet, you can find great outsourced work online extremely cheaply. You just need to know where to look.

Here are some of the top places to look for top-class outsourced work at a bargain price.

Amazon Mechanical Turk

The Amazon Mechanical Turk system allows you to outsource easy tasks for extremely low rates.

For example, you can ask any number of people to take a five-minute survey for pennies – literally. Many gigs on Mechanical Turk pay as little as $0.20 cents or less.

You can choose to accept only first world country workers, or global workers.

Craigslist India and The Philippines

Craigslist isn’t as active in India and the Philippines, but it can still be a great way to reach cheap outsourced work.

Just create a posting in either “Jobs” or in “Gigs.” The demand for paid work, even at rates we might consider low, is extremely high in these countries.

Fiverr

You’d be surprised with what you can get for just five dollars on Fiverr. Fiverr is an online outsourcing site where people earn a set price of $5 for their services.

You can get all kinds of work done on Fiverr. You can get drawings, you can get 3D rendering, you can get animations, you can get voiceovers, you can get writing, you can get proofreading, you can get data entry.

If what you’re looking for is something that can be broken up into smaller tasks, chances are you can get it on the cheap on Fiverr.

DigitalPoint

DigitalPoint is an online forum geared towards the internet marketing community. It has an extremely active trade section where you can hire people to do just about anything, from graphic design to web mastering skills.

DigitalPoint has a feedback system called iTrader that works very similarly to eBay’s. You can use it to gauge who’s trustworthy and who’s not.

UpWork

Finally, you have the traditional outsourcing sites. Though these sites might be slightly pricier than what we’ve talked about above, especially since outsourcers have to pay about 15% to the site itself, it still often makes sense to use these sites.

On UpWork, employers are protected by a range of different systems, from payment escrows to public feedback systems. It’s much harder to get ripped off on these systems than through other systems.

These are some different places to look for cheap, quality outsourced work online.

Filed Under: Online Business Training

Can You Become a CPA Advertiser?

August 26, 2016 By David Perdew

Becoming a CPA advertiser can be one of the most lucrative methods of marketing online.

There are literally marketers earning upwards of a million dollars a month selling everything from spyware removal to diet pills to dating site subscriptions using CPA advertising.

Becoming a CPA advertiser is tough. It’s not for everyone. You need to really understand the arena you’re getting into before you jump in, or you could lose a lot of money.

So how do you become a CPA advertiser? What are the requirements?

A Rock Solid Understanding of Your Sales Funnel

The term CPA refers to “Cost Per Action.” That means that instead of paying for a sale, you’re paying for leads.

In order to make sure you don’t lose your shirt over these leads, you need to know exactly what a lead is worth to you.

Let’s say you’re in the seminar business. You teach $10,000 seminars about real estate investing and have several products, priced between $200 and $2,000 on DVDs and CDs.

The all-important question you need to be able to answer is: what’s a lead worth to you?

A lead can be as simple as a name and an email address. Or it could include a phone number and an address as well.

If you paid $5 a lead, could you turn that into a profit? What about $10 a lead?

At Least $50,000 in Start-Up Capital

Getting into an affiliate advertising network isn’t easy, especially if you don’t have a reputation in the industry yet.

First, you need to set up all your technical systems. You need to make sure you can track all your traffic, all your sales and all your leads. You need to have systems in place to identify profitable and unprofitable affiliates.

To get listed in an affiliate network, you’ll usually need to put down a deposit – around $10,000. This is money they’ll essentially hold in escrow and use to pay out to affiliates. For established advertisers this often isn’t necessary, but for new advertisers it usually is.

Starting out, you want to be in at least two or three affiliate networks to test the quality of the traffic.

You’ll also need enough cash on hand to pay affiliates while you wait for your sales funnel to come through and turn those leads into money.

A Relentless Staff

Finally, you need a staff that’s relentlessly dedicated to incremental improvements. CPA is all about slowly making small improvements that add up at the end of the day.

This means split testing your landing pages every day. It means going through your affiliate traffic source IDs and kicking out affiliates who’re sending bad traffic. It means constantly refining your sales funnel to eke out every percentage of improved ROI you can.

If you match all these criteria, becoming a CPA advertiser can be very lucrative. If you can get on the networks and profitably buy leads, you can get millions of dollars’ worth of business through your door – on the affiliate’s dime, rather than your own.

Filed Under: Online Business Training

5-Minute Copywriting Crash Course

August 26, 2016 By David Perdew

Copywriting is the art of writing in a way that sells products. The primary concern of a copywriter isn’t branding, it’s conversion rate: the percentage of people who buy after seeing your sales page.

Even if you’ve never written a sales page before, learning the basics will allow you to greatly increase your selling power.

This five minute crash course will show you how to use one of the oldest and most proven copywriting formulas in advertising history: Attention, Interest, Desire, Action (AIDA).

Attention

The first and most important step in the copywriting formula is attention. Attention is the first impression. Can you catch your readers’ attention in five seconds or less?

The best way to catch attention is through a strong headline. Your headline should speak directly to your readers’ needs and make a bold promise that keeps them reading more.

Most copywriters spend an inordinately high amount of their copywriting time on the headline. Why? Because if you don’t catch their attention, nothing else you write matters. Your headline should get someone to stop whatever they’re doing and pay attention.

Interest

The interest phase is when you explain the problem and hint at a solution.

This is where you outline what their life is like right now and describe what their life could be like if their problem was solved.

During this step, your goal is to get them emotionally involved. Paint vivid pictures of what their lives could be like in the future. Use powerful and provoking words to hit emotional points home.

Desire

This is where you introduce your product and use rock solid proof to show that you can deliver on your promise.

Your product should be introduced as if it were the greatest thing since sliced bread. As if all their life, your reader has just been waiting for something like your product.

In order to back up this kind of claim, you need to have proof. Testimonials are a good start. Before and after videos are good as well. Proof videos can go a long way. Photos of your product in action can be very convincing.

Action

There’s a big difference between getting someone interested and having someone take out their credit card and pay you.

The action step bridges this gap. In the action step, you bring the emotional desire back to a peak and end with a strong, specific call to action. You tell them exactly what you want them to do and reiterate exactly what they’ll get if they do it.

Tell them to place the order. Tell them to call the phone number. Tell them to take out their credit card and punch it in the next page. If they do, they’ll finally get “X” (benefit) in their life.

This formula has been used throughout the ages to launch highly successful companies worth hundreds of millions of dollars. Master the AIDA formula and your sales will soar.

Filed Under: Online Business Training

Using Chat Effectively During Your Webinar

August 3, 2016 By David Perdew

[nextpage]

Webinars are very effective means of communication with your audience.

You can teach people almost anything during a webinar if you plan everything right. It’s really as good as a live in-person event, but without the added hassle of travel expenses. The audience actually doesn’t even need to get dressed. But, let’s not think about that. Instead, let’s talk about what is different about a webinar compared to an in-person event; the chat.
[/nextpage][nextpage]
During a live in-person event, everyone listens intently to the speaker. But during a webinar, often times when the chat is open there is multitasking going on. Participants are chatting with others during the event, or asking random questions, perhaps complaining about poor sound or other issues. It can be very distracting. Therefore, it’s imperative to learn to use chat effectively.

  • Explain the Features to Your Audience – Start off with explaining to the audience in the introduction phase how the chat works. Encourage them to only use it to ask important questions or to answer questions. Explain how important it is to pay attention to the presentation and that there will be a specific Q & A time.
  • Assign a Chat Monitor – It’s imperative that you have someone on your team to monitor the chat window. It’s best if that person is signed in as a regular guest. That way they see what the guests see and not what the presenters or hosts see. This helps them identify better with the participants and know whether or not everything looks like it should.
  • Respond to Complaints – Give the monitor full freedom to respond to complaints as necessary. Set up a way for the monitor to text the host of the webinar if there is a serious problem such as slides not advancing, sound not working or the picture looking bad. Some of these issues will be due to poor set-up by the participant, and the monitor should understand how to go to private chat to help them.
  • Provide Technical Assistance – One way to help participants is to use the chat as a way to provide technical assistance. You can let the monitor help each person that needs help by empowering them to connect directly with the people who send chat complaints. Plus, you can set up a special email for technical problems that goes directly to someone who is “on call” to help people during the presentation.
  • Ask for Feedback in Chat – To get the party rolling, ask for feedback from your audience to post in the chat. Just point out the chat and ask them to say where they are from, or to post their most burning questions. Then you can look at that and mention a few of them. Let a helper collect the burning questions for later.
  • Deal with Trolls Privately – If someone is showing themselves to be a troll on the chat, you can easily just delete and ban them. Don’t make a big deal about it at all. Just quickly and quietly ban them from the webinar.
  • Use It to Prove You’re in a Live Session – If you close the chat completely, the participants will believe they’re in a recorded session. The best thing to do is use the chat occasionally as a way to show that you’re in a live session.
  • Post Affiliate Links – Have a helper post links to the products, services and information that you’re speaking about with your affiliate right as you talk about it. Make it part of your presentation by pointing out that your assistant will post the links in the chat.

By using the chat strategically during a webinar, you’ll improve the experience for your audience, increase your expert status, and make the chat more interesting.[/nextpage]

Filed Under: Webinar Training

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