Are you getting all the online traffic you can get from Google AdWords?

If you have a profitable AdWords campaign, chances are you’ve quickly scaled it to all the keywords you can. You may have tweaked your ads for weeks or months already. In short, you’re squeezing all the profits you can out of Google AdWords to get as much paid online traffic from that source as possible.

So, what’s next? How can you keep on increasing your traffic and your revenues once the Google AdWords well is completely tapped?

Here are a few places to look.

Microsoft AdCenter

Microsoft’s AdCenter gives you access to both Yahoo’s search network and Bing’s search network.

These two networks pull in quite a different audience than Google’s and you may notice some differences in conversion rates. More often than not, however, people find their conversions are higher on AdCenter than on Google.

If you already have a successful AdWords campaign, moving them to AdCenter is as simple as exporting it from AdWords and importing it into AdCenter. You may have to do a little bit of editing on the ads, as the length requirements are slightly different.

Google Content Network

If you have a campaign working on search, it may be time to also test a campaign on the content network.

Getting the content network to work can take a lot of testing. Not only do you need to get your targeting right, but you also need to get your ads perfect.

The content network works by groupings of keywords rather than specific keywords. Your goal is to get your ad to show up on the right sites, which can take a bit of trial and error.

==> Facebook PPC

Facebook’s PPC network is still young, but it’s gotten a lot more solid and useable than it was just a couple years ago.

Facebook allows you to target your viewers by their age, their income, their location, their interests and a whole lot more.

Perhaps the most unique thing about Facebook is its demographic data. There is literally no other website on the internet where users have so willingly provided their personal information.

Second Tier Self-Serve Platforms

In addition to these “first tier” self-serve platforms, there are many, many other ad platforms that you can explore.

These include MySpace, which gets much less traffic than Facebook, but is still a player in the internet space. Plentyoffish, the largest free dating site, also offers a lot of cheap traffic on its self-serve platform.

Pulse360 offers small banner ads all over the internet. AdBrite is another platform that has been around for a long time.

Direct Media Buying

Finally, you can approach websites or ad networks directly and work out private ad buying deals. This kind of deal requires cash on hand as well as confidence in your conversion rates. If you’re ready to step up to this plate, however, you can really command some significant traffic. Think millions rather than thousands of impressions.

These are some of the many different places you can look once you’ve maxed out Google AdWords. Google AdWords isn’t the end; it’s just the beginning.

Want to get your PageRank up quickly?

Most people don’t realize that your visible PageRank is very different than your real PageRank. Google tracks your real PageRank internally, but only updates the visible PageRank (the one you can see with PR checkers) a couple times a year.

So, technically, it’s impossible to speed up the timeline on your PageRank update. That said, there’s a lot you can do to immediately boost your internal PageRank and improve your rankings. This will also help give you a big jump once the next PR update rolls around.

Buy Expired Domains

One quick and easy way to get a lot of link juice to your site quickly is to buy up high PR domains, or domains with a lot of backlinks, and 301 redirect them to your site.

This technique used to work really well, but has lost some of its effectiveness in recent years as people started to overuse it.

Instead, you can use its twin sister techniques of buying old high PR sites, putting up mini sites and linking to your site from there.

Target Links You Don’t Have

Look at your link profile or use a backlink checker to see what kind of links you currently have. Try to get different kinds of links from the links you currently have.

Do you have a whole bunch of low quality, low PageRank links coming in? Then try to get a few high PageRank links.

On the other hand, if you have a few high powered links to your site already, you should try getting a bunch of lower quality links to your site instead.

Try to vary up your link profile so you cover the whole spectrum of links.

Launch a Viral Campaign

One way you can skyrocket your PageRank is through a viral linking campaign. Get your website to the front of a subreddit or get a bunch of upvotes on StumbleUpon, and the resulting links can quickly jump your PageRank by as much as two or three points.

Create some sort of controversial page that caters to the audience of an existing social bookmarking website. Write an attention-catching title and post it up. Rinse and repeat until a campaign gains traction.

Guest Blogging and Paid Blogging

Finally, you can use guest blogging and paid blogging to get in-context links to your website. It’s arguable that in-context links (links that are inside the content of another website) are valued more highly by Google than any other kind of link.

If you can get guest posting gigs, this allows you to get these coveted links for free in exchange for your time and content.

If you can’t get guest posting gigs, you can get a similar effect by using one of the many paid posting services online. Naturally, the higher the PageRank of the link, the more you’ll have to pay.

These are a few different ways of getting your PageRank up quickly. Your PageRank in Google’s eyes will go up first, then your visible PageRank will increase once Google rolls out its PageRank update.

The internet has been called “the great equalizer” by many.

Work that might cost you $20 an hour in the United States, Europe or Canada could easily cost you just $2 in India. In the past, the geographical gap outweighed the price gap. The internet has changed that.

Today, with the help of the internet, you can find great outsourced work online extremely cheaply. You just need to know where to look.

Here are some of the top places to look for top-class outsourced work at a bargain price.

Amazon Mechanical Turk

The Amazon Mechanical Turk system allows you to outsource easy tasks for extremely low rates.

For example, you can ask any number of people to take a five-minute survey for pennies – literally. Many gigs on Mechanical Turk pay as little as $0.20 cents or less.

You can choose to accept only first world country workers, or global workers.

Craigslist India and The Philippines

Craigslist isn’t as active in India and the Philippines, but it can still be a great way to reach cheap outsourced work.

Just create a posting in either “Jobs” or in “Gigs.” The demand for paid work, even at rates we might consider low, is extremely high in these countries.

Fiverr

You’d be surprised with what you can get for just five dollars on Fiverr. Fiverr is an online outsourcing site where people earn a set price of $5 for their services.

You can get all kinds of work done on Fiverr. You can get drawings, you can get 3D rendering, you can get animations, you can get voiceovers, you can get writing, you can get proofreading, you can get data entry.

If what you’re looking for is something that can be broken up into smaller tasks, chances are you can get it on the cheap on Fiverr.

DigitalPoint

DigitalPoint is an online forum geared towards the internet marketing community. It has an extremely active trade section where you can hire people to do just about anything, from graphic design to web mastering skills.

DigitalPoint has a feedback system called iTrader that works very similarly to eBay’s. You can use it to gauge who’s trustworthy and who’s not.

UpWork

Finally, you have the traditional outsourcing sites. Though these sites might be slightly pricier than what we’ve talked about above, especially since outsourcers have to pay about 15% to the site itself, it still often makes sense to use these sites.

On UpWork, employers are protected by a range of different systems, from payment escrows to public feedback systems. It’s much harder to get ripped off on these systems than through other systems.

These are some different places to look for cheap, quality outsourced work online.

Becoming a CPA advertiser can be one of the most lucrative methods of marketing online.

There are literally marketers earning upwards of a million dollars a month selling everything from spyware removal to diet pills to dating site subscriptions using CPA advertising.

Becoming a CPA advertiser is tough. It’s not for everyone. You need to really understand the arena you’re getting into before you jump in, or you could lose a lot of money.

So how do you become a CPA advertiser? What are the requirements?

A Rock Solid Understanding of Your Sales Funnel

The term CPA refers to “Cost Per Action.” That means that instead of paying for a sale, you’re paying for leads.

In order to make sure you don’t lose your shirt over these leads, you need to know exactly what a lead is worth to you.

Let’s say you’re in the seminar business. You teach $10,000 seminars about real estate investing and have several products, priced between $200 and $2,000 on DVDs and CDs.

The all-important question you need to be able to answer is: what’s a lead worth to you?

A lead can be as simple as a name and an email address. Or it could include a phone number and an address as well.

If you paid $5 a lead, could you turn that into a profit? What about $10 a lead?

At Least $50,000 in Start-Up Capital

Getting into an affiliate advertising network isn’t easy, especially if you don’t have a reputation in the industry yet.

First, you need to set up all your technical systems. You need to make sure you can track all your traffic, all your sales and all your leads. You need to have systems in place to identify profitable and unprofitable affiliates.

To get listed in an affiliate network, you’ll usually need to put down a deposit – around $10,000. This is money they’ll essentially hold in escrow and use to pay out to affiliates. For established advertisers this often isn’t necessary, but for new advertisers it usually is.

Starting out, you want to be in at least two or three affiliate networks to test the quality of the traffic.

You’ll also need enough cash on hand to pay affiliates while you wait for your sales funnel to come through and turn those leads into money.

A Relentless Staff

Finally, you need a staff that’s relentlessly dedicated to incremental improvements. CPA is all about slowly making small improvements that add up at the end of the day.

This means split testing your landing pages every day. It means going through your affiliate traffic source IDs and kicking out affiliates who’re sending bad traffic. It means constantly refining your sales funnel to eke out every percentage of improved ROI you can.

If you match all these criteria, becoming a CPA advertiser can be very lucrative. If you can get on the networks and profitably buy leads, you can get millions of dollars’ worth of business through your door – on the affiliate’s dime, rather than your own.

Copywriting is the art of writing in a way that sells products. The primary concern of a copywriter isn’t branding, it’s conversion rate: the percentage of people who buy after seeing your sales page.

Even if you’ve never written a sales page before, learning the basics will allow you to greatly increase your selling power.

This five minute crash course will show you how to use one of the oldest and most proven copywriting formulas in advertising history: Attention, Interest, Desire, Action (AIDA).

Attention

The first and most important step in the copywriting formula is attention. Attention is the first impression. Can you catch your readers’ attention in five seconds or less?

The best way to catch attention is through a strong headline. Your headline should speak directly to your readers’ needs and make a bold promise that keeps them reading more.

Most copywriters spend an inordinately high amount of their copywriting time on the headline. Why? Because if you don’t catch their attention, nothing else you write matters. Your headline should get someone to stop whatever they’re doing and pay attention.

Interest

The interest phase is when you explain the problem and hint at a solution.

This is where you outline what their life is like right now and describe what their life could be like if their problem was solved.

During this step, your goal is to get them emotionally involved. Paint vivid pictures of what their lives could be like in the future. Use powerful and provoking words to hit emotional points home.

Desire

This is where you introduce your product and use rock solid proof to show that you can deliver on your promise.

Your product should be introduced as if it were the greatest thing since sliced bread. As if all their life, your reader has just been waiting for something like your product.

In order to back up this kind of claim, you need to have proof. Testimonials are a good start. Before and after videos are good as well. Proof videos can go a long way. Photos of your product in action can be very convincing.

Action

There’s a big difference between getting someone interested and having someone take out their credit card and pay you.

The action step bridges this gap. In the action step, you bring the emotional desire back to a peak and end with a strong, specific call to action. You tell them exactly what you want them to do and reiterate exactly what they’ll get if they do it.

Tell them to place the order. Tell them to call the phone number. Tell them to take out their credit card and punch it in the next page. If they do, they’ll finally get “X” (benefit) in their life.

This formula has been used throughout the ages to launch highly successful companies worth hundreds of millions of dollars. Master the AIDA formula and your sales will soar.